The people behind the experience
Why Trust Us
Sew Nation USA is built on more than 20 years of sewing industry experience. Founder Blaine Austin has worked alongside manufacturers, educators, and makers throughout the sewing community.
These professional recommendations share what industry colleagues and business partners have experienced working with Blaine over the years.
Honesty & exceptional service
“I have had the privilege of working with Blaine since 2022, including joining him for live shows as an educator and I can say without hesitation that he is one of the kindest and most honest people I have encountered in the sewing industry. The level of customer service Blaine provides is truly unmatched. He listens carefully, follows through on what he promises, and continually goes above and beyond to make sure people feel valued, supported, and confident in their decisions.
Blaine's extensive knowledge of sewing machines and the sewing industry is impressive, and what has always stood out most to me is the heart behind everything he does. He genuinely cares about the people he serves. His warmth, integrity, and ability to connect with customers are not simply part of a sales approach - they are a true reflection of who he is.
Blaine Austin is no newcomer to this industry. He has earned the trust and respect of customers, educators, manufacturers, and colleagues through years of exceptional service and honest relationships. Now that Blaine has built a business of his own, customers can trust that those same values will guide every part of Sew Nation USA. I wholeheartedly recommend Blaine.”
Seams Sew Me
What industry colleagues say
Relationships built through education, collaboration, and a shared commitment to the sewing community.
Integrity & follow-through
“What sets Blaine apart most, however, is his integrity. He leads with honesty, follows through on his commitments, and genuinely cares about the people he works with. His reputation throughout our industry has been built not only on business success, but on the trust and respect he has earned over many years.”
Finding the right machine for you
“Beyond his kindness, Blaine possesses an in-depth understanding of the products he represents and is always eager to share his insights with others. Blaine's passion for his work is evident in his belief in the quality and functionality of the machines he promotes. He consistently strives to match customers with the perfect sewing machine that aligns with their specific needs and desires. Blaine's commitment to ensuring his customers receive the utmost care and attention is truly commendable.”
Knowledge & connection
“I’ve had many opportunities to work with him on live online events, and he consistently brings professionalism, creativity, (humor!), and a deep understanding of the industry. Blaine is personable, intelligent, and an excellent collaborator who knows how to connect with both colleagues and customers.”
Understanding the sewing community
“His understanding of our customers and the home sewing industry has not only driven outstanding sales results but has also helped build a loyal and enthusiastic customer following. Blaine is a trusted partner, strategic thinker, and professional who brings value to every project and relationship.”
Connecting through education
“At a time when most Retailers were struggling to connect with consumers who like to start their purchasing journey online, Blaine showed how to creatively enter that space and engage regularly with his audience. His energy and enthusiasm helped to create engaging content and proved to be a winning strategy!”
Putting customers first
“Blaine is a focused and detailed sales leader and partner, with a customer forward, team first , make it happen approach.”
Partnerships built on trust
“Working with Blaine has always been a true partnership. He understands that successful vendor relationships are built on trust, communication, and creating value for everyone involved. He consistently looked for ways to help manufacturers grow while also creating a better experience for customers.”
A positive learning experience
“Blaine created professional, well received events that went off without a hitch. He’s very energetic and has the ability to keep the flow of the program and the attendees focused creating a positive and enjoyable experience for everyone.”
Fairness & collaboration
“I had the pleasure of working alongside Blaine on several special events, and he was always fair, collaborative, and hardworking. He approaches every project with a plan, creativity, and a clear sense of purpose and his impact is felt across every team and industry he works with.”
Education & dedication
“I've had the honor and privilege of working with him in many different venues over the last fifteen plus years. As an educator in the field of sewing and embroidery the chance to work with Blaine was always something I looked forward to. To say he is a hard worker dedicated to excellence is an understatement.”
Reliability & lasting trust
“I have had the privilege of working with Blaine Austin for more than ten years, first during his leadership at Sewing Machines Plus and now as owner of SewingNationUSA. In an industry that depends on trust, Blaine has been a constant: honest, straightforward, and a man of real integrity.
Whether he is helping a customer I have referred, answering a question, or simply making sure someone has the information they need, he treats people with respect and follows through. He does not oversell. He does not disappear when a situation gets complicated. He goes above and beyond because that is how he does business. He consistently goes above and beyond and in this industry, that kind of reliability is can be rare, and I am grateful for our working relationship.
I value partners I can send people to without worrying about the outcome. Blaine is that kind of partner. After more than a decade of working together, I still recommend him, and his business, without hesitation.”
Creator of Snapplique®, “Applique in a Snap!”
LinkedIn recommendations are shown as selected excerpts, with their original recommendation dates. Belle Brunner’s and Becky Thompson’s testimonials were shared directly with Sew Nation USA.
What that means for you
Advice for your project
Ask questions before you buy. We’ll help you compare options for your projects, experience, and budget.
Learning along the way
Explore classes, demonstrations, and Blaine Explains for practical guidance and ideas for your next project.
A person to turn to
Reach out by email or live chat for help choosing a product or finding your next step.

